(AsiaGameHub) – ELA Games is getting ready to take the stage at the forthcoming SBC Summit Malta to discuss the ongoing evolution of casino content. Represented by Senior Business Development Manager Petr Vonarshenko, the studio will take part in an upcoming session exploring how modern slots are evolving into shared, narrative-rich experiences.
The panel, which is part of the “Product Visionaries” track, is titled Casino Product Innovation & Content: The Future of Slots. The session will push industry leaders to look past traditional solo playing experiences and explore the shift toward socialised gameplay. Discussions will cover growing demand for co-op jackpots, friend challenges, and audience-influenced features, as well as how data-backed design is effectively building engaged “micro-audiences.”
As the lines between gaming, pop culture, and streaming series keep blurring, the panel’s agenda aligns closely with ELA Games’ core focus on narrative-led development. The conversation will specifically look at how cinematic storytelling, branded crossovers, and episodic content drops are reshaping modern slot design, turning solitary spins into dynamic, interconnected worlds.
Joining Vonarshenko on the panel are Janick Bonnici (Principal Gaming Content Manager at Betsson Group) and Steve Cutler (CEO and co-founder of KALAMBA). The session will be moderated by Arjan Korstjens (Principal at the Casino Marketing Academy).
The panel will be held at the InterContinental Hotel, Malta on Wednesday, 29th April 2026, running from 15:00 – 15:45 CEST | 14:00 – 14:45 BST.
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